Wednesday, February 07, 2007

An article from Apple's CEO Steve Jobs "Thoughts on Music"

It discusses the music publication right management DRM. Quite an interesting article, for reading the full text, click "Thoughts on Music".

And here is some quotes:


With the stunning global success of Apple’s iPod music player and iTunes online music store, some have called for Apple to “open” the digital rights management (DRM) system that Apple uses to protect its music against theft, so that music purchased from iTunes can be played on digital devices purchased from other companies, and protected music purchased from other online music stores can play on iPods. Let’s examine the current situation and how we got here, then look at three possible alternatives for the future.
...
Much of the concern over DRM systems has arisen in European countries. Perhaps those unhappy with the current situation should redirect their energies towards persuading the music companies to sell their music DRM-free. For Europeans, two and a half of the big four music companies are located right in their backyard. The largest, Universal, is 100% owned by Vivendi, a French company. EMI is a British company, and Sony BMG is 50% owned by Bertelsmann, a German company. Convincing them to license their music to Apple and others DRM-free will create a truly interoperable music marketplace. Apple will embrace this wholeheartedly.



For Chinese readers, there is an translated version published in an Apple discussion forum (麦课一班). But the author allows no other sources except for that exact forum to quote it. For a reference, click HERE, no log on is required (at least I think :P ).

Again, be careful that NO QUOTE ALLOWED for the translated version!

中文读者可以移步这里麦课一班网友 ran 的中文翻译版。请注意,未经作者许可,不得转载!

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